Mandatory U.S. counsel rule expanded enforcement in 2024
Foreign-domiciled applicants must engage U.S. attorneys — non-compliance triggers refusal.
Read more →USPTO-Licensed Attorneys
Protect what you've built.
assiduous files, monitors, and defends U.S. trademarks and copyrights for founders, creators, and counsel — with flat fees and attorney oversight on every matter.
8,400+
Marks filed
98.7%
Approval rate
24/7
Monitoring
50
U.S. states served
Trusted by U.S. brands & creators
NORTHWIND
Lumen Co.
Atlas Studio
Pinecrest
Vermillion
Bridgewater
Services
Full-stack IP protection
From clearance search to federal enforcement — every step handled by a U.S.-licensed attorney.
Trademark Search
Comprehensive USPTO and common-law clearance before you file.
Trademark Registration
Attorney-prepared applications across all 45 Nice classifications.
Brand Monitoring
24/7 surveillance of new filings, marketplaces, and domains.
Copyright Registration
Federal copyright filings for creative, software, and editorial works.
DMCA & Enforcement
Takedown notices, cease-and-desist letters, and TTAB representation.
International Filing
Madrid Protocol coverage in 130+ countries via U.S. base application.
Why assiduous
The U.S. IP firm built for the way you work.
No billable hours. No legalese surprises. Every matter is paired with a USPTO-registered attorney and a dedicated case manager — visible end to end through your secure client portal.
- Flat, transparent fees published before engagement
- USPTO-registered attorney signs every application
- AI-assisted prior-art search reviewed by humans
- Real-time portal: filings, office actions, deadlines
- Average response under 4 business hours
Featured
Featured: 2025 IP Trends Report
417K
U.S. trademark applications
filed in 2024 — a 6% YoY increase
$2.3T
Brand value protected
across our active client portfolio
11mo
Average USPTO timeline
we shave 3+ months via pre-filing prep
99.4%
Office action response rate
filed within deadline since 2019
Process
From idea to registered in four steps
A predictable, transparent path — attorney-led at every milestone.
01
Discovery Call
30-minute strategy session with a registered IP attorney to scope your portfolio.
02
Clearance Search
AI-powered USPTO + common-law search reviewed and summarized by your attorney.
03
Attorney Filing
We prepare, sign, and file your application — typically within 5 business days.
04
Monitor & Enforce
Continuous surveillance plus office-action response and renewals on autopilot.
Pricing
Flat fees. No surprises.
Government filing fees billed at cost. Cancel monitoring anytime.
Essential
Single-class trademark filing
$399+ gov fees
- Knockout USPTO search
- Attorney-prepared TEAS Plus filing
- 1 class included
- Email-based office action review
Most Popular
Professional
Most filings choose this
$899+ gov fees
- Comprehensive clearance search
- Up to 3 classes
- 1 office action response included
- 12 months brand monitoring
- Dedicated case manager
Enterprise
Portfolios & multi-jurisdiction
$2,499+ gov fees
- Unlimited classes & marks (annual)
- Madrid Protocol filing
- TTAB & DMCA included
- 24/7 marketplace surveillance
- Quarterly portfolio review
Client Stories
Trusted by founders, creators, and counsel
"We filed seven marks in three months without a single office action. The portal alone is worth the fee."
Mara Lin
GC, Northwind Robotics
"When a competitor in Texas tried to use our wordmark, assiduous had a takedown executed in 48 hours."
David Okafor
Founder, Atlas Studio
"The flat-fee structure made it possible for our small label to register every release. Game changer."
Priya Patel
A&R, Vermillion Records
Industries
Built for the brands shaping America
2025 U.S. IP Trends
What's changing in U.S. trademark law this year
AI-generated marks face heightened distinctiveness scrutiny
TTAB rulings in 2024 narrowed protection for AI-derived logos and slogans.
Read more →State trademark filings jumped 38% YoY
With federal protection still limited, brands are stacking state-level coverage.
Read more →U.S. is the #1 origin for Madrid Protocol filings
Outbound international filings via WIPO grew 11% — driven by D2C brands.
Read more →How long does U.S. trademark registration take?
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USPTO timelines run 10–14 months on average. With pre-filing prep we typically save 3+ months by avoiding common refusals.
What's the difference between TM and ®?
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™ can be used at any time as a common-law claim. ® is reserved for federally registered marks once the USPTO issues registration.
Do I need a lawyer to file a trademark?
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Foreign-domiciled applicants must use U.S. counsel. For U.S. applicants it's optional — but attorney-filed applications have measurably higher approval rates.
Can I trademark a logo and a word together?
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Yes. We typically recommend filing them separately so each receives independent protection.
What does monitoring actually do?
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We watch the USPTO, top marketplaces, and domain registrations daily and alert you to confusingly similar filings within 24 hours.
Ready to protect your brand?
Book a free 30-minute consultation with a USPTO-licensed attorney.
Schedule a Call